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Five original ways to use printed stickers for promotion.
When 19th century European merchants arrived in Dublin and other ports across the continent, they often used gum paste to stick eye-catching bits of paper to their crates in a bid to grab the attention of passers-by. It’s unlikely they realised just how much their idea would catch on. They certainly couldn’t have guessed that 200 years later their sticky labels would have developed into one of the advertising and marketing world’s most popular forms of promotion. But today printed stickers appear on packaging, windows, vehicles, walls, books and even phone covers. (Yes, and still crates). Even if you don’t sail around the ports of Europe selling goods from a crate, there are plenty of original ways you can use printed stickers.
Ways to use printed stickers?
- Advertise on the move with your car or company vehicle
- Branded bottles
- Sealed with a sticker
- Make your WiFi work
- Every season is a sales opportunity
1. Advertise on the move with your car or company vehicle
It might be a slogan, bumper sticker, teaser line or simply your logo or web address, but a well-designed sticker on your vehicle window will get noticed as you drive around, park or sit in traffic. That’s free advertising, day and night!
2. Branded bottles
At meetings, events or conferences hand out water in branded bottles. Use stickers to customise the bottles with your logo, brand or a catchy line. It’s a fun, original and effective way to get your name out there as well as getting remembered and talked about.
3. Sealed with a sticker
Don’t just close envelopes in the standard way. Seal them shut with your promotional stickers and start advertising even before the recipient has opened the package!
4. Make your WiFi work
If you run any type of business or establishment that allows customers to use your Wifi give out stickers that include your Wifi password in the design. You could even give out a sticker with every receipt. It’s an original and quirky way to encourage people to remember you and to come back.
5. Every season is a sales opportunity
Advertise seasonal, holiday or special promotions on existing print using stickers. St. Patrick’s Day offers can be added to your brochures or Easter deals advertised on existing posters. Modern digital printing allows you to print as many or as few stickers as you like so there’s no waste!
DigitalPrintingIreland.ie print stickers for a huge variety of uses including branding, packaging, cds, product labelling, promotional campaigns or even warning stickers on machinery and industrial products. There are over 25 different sizes available, from 25m diameter round stickers to A3 stickers. Smaller stickers come kiss-cut on A4 sheets and are easy to peel off. You can see all the options, get prices and order your printed stickers on our website. For more information on stickers or any of our products, or to order your stickers today, simply visit www.DigitalPrintingIreland.ie
